How do I see the numbers of several campaigns together?
Last updated: 31 October 2026 · The MargenOptimierer app is in German. Button and menu names are shown exactly as you see them, with the English meaning in brackets.
Campaigns whose numbers you want to see together go into a portfolio. The portfolio's row then shows the ad spend, ad revenue and ACoS of all its campaigns together. A portfolio only exists in MargenOptimierer, so nothing goes to OTTO, and it applies immediately. An item's numbers across all the campaigns it's advertised in are in the Produkte (products) tab.
How it works
- In the menu, under Werbung (advertising), open the Werbekonsole (ad console) and there the Kampagnen (campaigns) tab.
- Tick the campaigns and click Portfolio zuweisen (assign portfolio) in the bar at the bottom.
- Choose a portfolio or „Neu anlegen …“ (create new …) and enter a name.
- Click Zuweisen (assign). The Portfolio tab now shows the portfolio's row.
Example: Two campaigns in the portfolio “Garden”
You group “Automatic – Garden furniture” and “Manual – Garden furniture” in the portfolio “Garden”. If together they have 1,600 € of ad spend and 6,400 € of ad revenue, the portfolio's row shows 25% ACoS.
Changing a portfolio
Renaming or dissolving a portfolio
In the Portfolio tab, open the menu in a portfolio's row and click Umbenennen (rename) or Auflösen (dissolve). If you dissolve a portfolio, its campaigns remain and are then without a portfolio.
Next
- Where do I change budgets and bids?